Often written about by PaulGraham as an alternative to employment
Recent writing, eg
- The future of startups : http://www.paulgraham.com/webstartups.html
Predicts they'll become cheaper, more manipulable and more widespread. Why shouldn't everyone have a startup and sell it on, rather than work in a job?
So a kind of BangTheRocksTogether for companies. (SystemsEvolvingTowardsSmallerMoreSpecializedComponents)